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Get rid of the platform dependence fresh electricity thorn is a good idea

Abstract: the Alibaba, Jingdong, suning.com, the United States and other electronic business platform for this year’s double eleven have resorted to all kinds of data after exhaust all the skills, is indeed a bit "shock", the electricity supplier in this cultural movement almost all business platform will participate in the orchard every day is like "thorn", independent from several on the platform, the platform does not participate in promotional activities, in favor of its own platform launched double eleven big promotion.

 

group of culture, no one will love "thorn" role, everyone is petrified of self-cultivation, spend thousands of bone weird nature will lead to offbeat eyes, but spend thousands of bone eventually won everyone’s favorite, this is the thorn".

Alibaba, Jingdong, suning.com, the United States and other electronic business platform for this year’s double eleven have resorted to all kinds of data after exhaust all the skills, is indeed a bit "shock", the electricity supplier in this cultural movement almost all business platform will participate in the orchard every day is like "thorn", independent from several major platforms that does not participate in the big platform of promotional activities, in favor of its own platform launched double eleven big promotion. The orchard every day’s great courage, this is indirect and business giants confrontation, independent play requires its own hard power to do, otherwise the user does not pay, not face it.

according to the orchard every day public data show that this year the double eleven day, every orchard turnover of more than 30 million (including 29 million 800 thousand of its own platform, the third party platform 1 million 100 thousand), 330 thousand of total orders, self-employed accounted for 95%, mobile client orders accounted for 90%. Compared to 2014, the total number of orchards every day more than doubled, the order of its own platform increased by nearly 15 times.

from the above data, the eleven independent double orchard every day play was very successful, completely beyond their last year, to enlarge the entire fresh electricity industry, the industry is undoubtedly the first. Although the "thorn" role, but has successfully proved himself, even without relying on third party platform strength, every orchard still has a unique value of their own.

from the double eleven to see a large platform for fresh electricity providers dilemma

Baidu index shows that the double eleven day Baidu search index reached 172888, total net daily trading volume reached 122 billion 937 million yuan, so that the "double eleven" its value is very large, the double eleven is hot, means that the national flow of a concentrated excitation.

for any electricity supplier players, as long as the participation, it may be harvested, and the most appropriate choice, of course, to a large platform, after all, they have a real flow advantage. Throughout the development of fresh electricity supplier, is also true. Whether it is by 2013 11 reached the public eye or SF preferred, over the past few years has won the Tmall fresh fruit and double category winner every day eleven, orchard, double platform, they are.

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